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SCIENTIFIC PAPERS CONTRIBUTION:

The managing partners contributed to the following scientific publications:

▪S.Massaglia, D. Borra, A.Viberti, C. Gianotti; Vini di qualità: attività e risultati di un progetto di promozione sui mercati dei paesi terzi; Proceedings of the 36th World Congress of vine and wine; ISBN : 979-10-91799-16-4

▪D.Borra, S.Massaglia, A.Viberti; The emotional sphere and social networks: use of the new marketing tools in the wine industry; CONAVI 2014 - V National Conference of Viticulture SOI  

▪Danielle Borra, Andrea Viberti, Stefano Massaglia, Andrea Dal Vecchio ; Sustainability of Italian wines: knowledge, understanding, and interest of consumers; Proceeding of the 37 th World Congress of Vine and Wine, 9-15 November 2014, Mendoza, Argentina, OIV International Organisation of Vine and Wine, Paris

ISBN 979-10-91799-33-1
▪Danielle Borra, Andrea Viberti, Stefano Massaglia ; Wine, wineries & internet : how new media are used by producers of Langhe and Roero ; Proceeding of the 37 th World Congress of Vine and Wine, 9-15 November 2014, Mendoza, Argentina, OIV International Organisation of Vine and Wine, ParisISBN 979-10-91799-33-1  

▪Danielle Borra, Andrea Viberti, Stefano Massaglia, Andrea Dal Vecchio ; Italian wineries promotion in Third Countries: a case study; Proceeding of the 37 th World Congress of Vine and Wine, 9-15 November 2014, Mendoza, Argentina, OIV International Organisation of Vine and Wine, Paris ISBN 979-10-91799-33-1
▪ D.Borra, A.Viberti; Application of new forms of marketing in the wine sector in Borra et. "Experience in the wine sector (brosura) - CELID  – 2015 Turin ; ISBN 8867890565 

▪ Andrea Viberti , Andrea Dal Vecchio, Danielle Borra, and Stefano Massaglia; On line communication and new media: Different using between companies in three important Italian wine districts; 38th World Congress of Vine and Wine (Part 1)Mainz, Germany, July 5-10, 2015 Aurand Jean-Marie (Ed.)

▪Danielle Borra, Stefano Massaglia, Andrea Dal Vecchio, Andrea Viberti, Alessio Marco Lazzari; "The perception of sustainability in the wine sector by producers and consumers" XIII AISSA Conference – Turin; July 2015  

▪Danielle Borra, Andrea Dal Vecchio, Alessio Marco Lazzari, Stefano Massaglia, Andrea Viberti; The perception of the concept of sustainability in the wine sector; Franco Angeli Publisher (2016) ISBN 9788891742261

▪A.Viberti, D. Borra, S. Massaglia, A.Dal Vecchio, A., M.Lazzari, Differences in Using Online Communication Tools in Piedmont, - 10th Annual Conference of the American Association of Wine Economists (AAWE), June 21 - 25, 2016, Bordeaux- France 

▪ Massaglia Stefano, Borra Danielle, Merlino Valentina, Viberti Andrea, MARKETING STRATEGIES & NEW MEDIA: Wineries' Use Of Online Communication Tools In Piedmont, Tuscany And Bordeaux Areas - 40th World Congres of Vine and Wine, 29May - 02June 2017,Sofia, Bulgaria: from 29-05-2017 to 02-06-2017 

▪ Stefano Massaglia, Andrea Viberti, Valentina Merlino, Danielle Borra, Fabrizio Massimelli, Emanuela Vassallo, Federica Rosa, Stefania Rosselli; Revenue Trends of different italian wine companies involved in CMO promotional and information activities on third countries; 42nd Congress of Vine and Wine, Geneva, Switzerland,15-19 July 2019; Book of abstract ISBN: 978 285 038 0105  

▪ Stefano Massaglia, Andrea Viberti, Valentina Merlino, Fabrizio Massimelli, Emanuela Vassallo, Federica Rosa, Stefania Rosselli; Economic perfomances of Piedmontese wine producers (2014-2017); 42nd Congress of Vine and Wine, Geneva, Switzerland,15-19 July 2019; Book of abstract ISBN: 978 285 038 0105  

▪ Daniela Fracassetti , Stefano Massaglia, Andrea Viberti, Giulia Motta, Roberto Foschino, Ileana Vigentini; Wine Industry’s Attitude towards Oenological Yeasts: Italy as a Case Study; Beverages 2020, 6, 33; MDPI, Basel, Switzerland; ISSN 2306-5710